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Nike – politically conscious or masters of guerrilla marketing?
11/09/2018 10:26 pm
/ 11:47
Nike has, yet again, emboiled itself in controversy and it’s paying off. After an initial drop in share prices Nike are up 31%.
On Perth Tonight Chris asked Barry Urquhart of Marketing Focus whether we, the consumer, should be cynical about Nike’s corporate conscious or in awe of the company’s marketing prowess.
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