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  • House-brands rule the market says..

House-brands rule the market says new study

07/05/2019 11:56 pm / 12:10
Tod Johnston
6PR Chris Ilsley6PR Perth TonightBarry UrquhartbrandingbusinessMarketingMarketing Focusretail

No-name brands are being replaced on supermarket shelves by house-brands, which consumers are snapping up, causing a shift in consumer preferences towards choices and lower prices.

Barry Urquhart from Marketing Focus fills us in.

Download this podcast here

Tod Johnston
BusinessNews
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